Product Manager Jobs in Vancouver

5 open positions found · Salary range: $163 - $240,000

Senior Product Marketing Manager, IT and CIO Audiences

AsanaVancouver, BC

$528 - $464/yr

<h1 data-path-to-node="3,0">Senior Product Marketing Manager, IT & CIO Audiences</h1>   <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">The Asana Product Marketing team fuels business growth and builds a brand customers love. We create campaigns and content that attract new accounts and inspire current ones to grow with us.</div> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">We're looking for a Senior Product Marketing Manager to own how Asana shows up to IT and digital transformation leaders. Your primary audiences are CIOs and IT Operations leaders.</div> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock"> You'll join the Audience Marketing team, the group responsible for how Asana speaks to the specific people and industries we sell into. These buyers are navigating tool consolidation, AI adoption, governance, and the shift to agentic workflows, and you'll turn deep knowledge of their world into technically credible messaging, content the field uses every day, and campaign themes that bring new logos into the pipeline. You'll own the narrative and the sales plays that the field uses for this persona, partnering across PMM, sales and product. You will report to the Director of Product Marketing, Audience Marketing. </div> <h1 data-path-to-node="6,0">What you’ll achieve</h1> <ul class="RichTextList-bulleted"> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Own the audience strategy, messaging, and positioning for CIO, digital transformation, and IT Operations personas, aligned to Asana's broader positioning and revenue goals.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Become the expert on the trends driving stack change: AI adoption, tool sprawl and consolidation, security and governance and modernization.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Map how these buyers decide, including budget ownership, workflows, evaluation criteria, and the roles of technical influencers and executive sponsors.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Create technically credible content across the buyer journey, such as POVs, solution narratives, demos, executive briefings, and whitepapers.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Act as the subject matter expert across Asana's portfolio, partnering with Core PMMs to connect products to IT priorities, such as AI governance, tool consolidation, and scaling AI agents safely across the enterprise.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Equip the sales field for technical conversations with discovery guides, objection handling, competitive positioning, battlecards, and customer proof.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Shape new-logo acquisition campaigns in close partnership with Campaigns to generate net-new pipeline.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Represent the voice of the customer by bringing IT audience and market feedback into product and positioning decisions.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Create sales enablement and ensure the success of sales plays.</div> </li> </ul> <h1 data-path-to-node="8,0">About you</h1> <ul class="RichTextList-bulleted"> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">7+ years of experience in product marketing, audience marketing, or GTM at an enterprise software company.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Deep understanding of IT and technical buyers, including how stack, vendor, and budget decisions get made.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Experience in ITSM, developer tools, AI and automation platforms, or work management preferred.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Ability to explain complex technical and AI concepts clearly to both technical practitioners and executive audiences.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Comfortable in fast-moving categories where the narrative changes quarterly, with a point of view on where the market is heading.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Field-tested storyteller and writer who turns research into sales-ready content and pipeline-generating campaigns.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Data-driven, with experience using qualitative and quantitative research to set strategy and measure impact.</div> </li> <li> <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock">Strong presenter, equally at home in a CIO briefing or a sales enablement session, and a sharp editor who holds content to a high quality bar.</div> </li> </ul> At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission<span class="citation-26066 citation-26067 citat

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Senior Product Marketing Manager, IT and AI Transformation

AsanaVancouver, BC

$528 - $446/yr

<h1 data-path-to-node="3,0">Senior Product Marketing Manager, IT & AI Audiences</h1>   The Asana Product Marketing team fuels business growth and builds a brand customers love by creating campaigns and content to attract new accounts and inspire current ones to grow with us. We’re looking for a Senior Product Marketing Manager to join our Audience Marketing team in Vancouver to own how Asana shows up to CIOs, digital transformation leaders, and IT Operations practitioners. In this role, you will turn deep knowledge of tool consolidation, AI adoption, governance, and the shift to agentic workflows into technically credible messaging, high-impact field enablement assets, and acquisition campaigns that drive net-new pipeline. You will also own the narrative for solutions like StackAI by Asana and Asana Service Management, collaborating closely across Product Marketing, Sales, and Product teams. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. <h1 data-path-to-node="6,0">What you’ll achieve</h1>   <ul data-path-to-node="7"> <li> Own the audience strategy, messaging, and positioning for CIO, digital transformation, and IT Operations personas, aligning audience narratives with Asana's broader company positioning and revenue targets. </li> <li> Develop deep subject matter expertise on key drivers of stack change, including enterprise AI adoption, tool sprawl and consolidation, security, governance, and ITSM modernization. </li> <li> Map IT buyer decision journeys, detailing budget ownership, evaluation frameworks, and the critical dynamics between technical influencers and executive sponsors. </li> <li> Author technically credible content across the buyer journey, ranging from point-of-view pieces and solution narratives to product demos, executive briefings, and whitepapers. </li> <li> Partner cross-functionally with Core PMMs to connect products like StackAI by Asana and Asana Service Management to executive IT priorities, focusing on governance, consolidation, and scaling AI agents safely across the enterprise. </li> <li> Equip sales and customer-facing teams for technical conversations with discovery guides, objection handling, competitive battlecards, and customer proof points. </li> <li> Architect and execute new-logo acquisition campaigns in close partnership with the Campaigns team to generate net-new qualified pipeline. </li> <li> Champion the voice of the customer by channeling IT audience and market feedback directly into product roadmap and positioning decisions. </li> </ul> <h1 data-path-to-node="8,0">About you</h1>   <ul data-path-to-node="9"> <li> Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making. </li> <li> Extensive background in product marketing, audience marketing, or go-to-market strategy within an enterprise software company. </li> <li> Deep understanding of IT and technical buyers, including how modern architecture, vendor selection, and budget decisions are evaluated and approved. </li> <li> Background in ITSM, developer tools, AI and automation platforms, or work management software. </li> <li> Demonstrated ability to translate complex technical and AI concepts into compelling narratives for both technical practitioners and C-level executive audiences. </li> <li> Comfortable navigating fast-moving categories where narratives evolve quickly, bringing a strong point of view on where the market and AI landscape are heading. </li> <li> Skilled storyteller and communicator who translates user research and customer insights into sales-ready assets and pipeline-generating campaigns. </li> <li> Analytical mindset with experience leveraging qualitative research and quantitative performance metrics to shape strategy and evaluate impact. </li> <li> <p id="p-rc_d43766e494550528-464" data-path-to-node=&

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Senior Product Manager, AI Studio

AsanaVancouver, BC

$176,000 - $200,000/yr

We’re looking for a Senior Product Manager to lead AI Studio, Asana's AI workflow builder, in Vancouver. The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. In this role, you will own an end-to-end AI product that powers millions of workflows, enabling large enterprise organizations to build, govern, and deploy AI at scale across their organizations. You will join a dynamic cross-functional environment working directly with Engineering, Design, Experience Research, Data Science, and Go-To-Market teams to turn system-critical processes into reliable, automated work inside Asana's work graph. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. <h2>What you’ll achieve</h2> <ul> <li>Own the product vision and prioritized roadmap for AI Studio end to end, tying every investment directly to customer impact, business outcomes, and Asana's mission.</li> <li>Drive direct business outcomes for a consumption-based AI product: own reporting, forecasting, and ROI, and define the metrics that connect product usage to revenue on a consumption billing model.</li> <li>Scale AI Studio to reliably support millions of workflows, ensuring the quality, performance, and dependability enterprises require for system-critical processes.</li> <li>Ship automation capabilities that enable enterprise teams to deploy AI across their organizations, ranging from single-team workflows to processes spanning thousands of users.</li> <li>Build for enterprise trust by shaping AI governance, admin controls, and change management capabilities so customers can roll out AI confidently and safely at scale.</li> <li>Collaborate directly with large enterprise customers to understand how they manage complex workflows, translating those insights directly into the product roadmap.</li> <li>Partner closely with engineering, design, data science, and GTM teams to turn ambiguous problems into shipped, high-impact product solutions.</li> </ul> <h2>About you</h2> <ul> <li>6+ years of product management experience, with a focus on AI, automation, workflow, or enterprise platform products.</li> <li>Fluent in automation concepts, including workflow builders, rules engines, orchestration, triggers and actions, and integrations, with an understanding of how customers compose them into scaled, dependable processes.</li> <li>Enterprise experience partnering with large customers managing workflows for thousands of users, including navigating AI governance, change management, and system-critical processes.</li> <li>Proven track record of owning business outcomes for a product, including revenue or consumption metrics, reporting, and ROI analysis to drive prioritization and communicate impact to leadership.</li> <li>Hands-on experience with modern AI tools, including building with LLMs, prompt engineering, agentic workflows, tool use, and evaluations, with the ability to reason about model behavior and trade-offs.</li> <li>Excellent written and verbal communication skills, with a demonstrated ability to influence cross-functional partners, enterprise customers, and leadership.</li> <li>Experience with consumption/usage-based billing products, AI evaluation systems, or enterprise AI deployments is a plus.</li> </ul>   At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply. <h2>What we’ll offer </h2> Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value, which is why we check ourselves and conduct a yearly pay equity audit. For this role, the estimated base salary range is between $176,000 - $200,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity and benefits. We strive to provide equitable and competitive benefits packages that support our employees worldwide and include: <ul> <li>Mental health, wellness & fitness benefits</li> <li>Career coaching & support</li> <li>Inclusive family building benefits</li> <li>Long-term savings or retirement plans</li> <li>In-office culinary options to cater to your dietary preferences</li> </ul> #LI-HC1 #LI-Hybrid<div class="content-conclusion">About us Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock" style="text-align: left;">We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.</div> <a class="LinkThemeablePresentation LinkPrimaryPresentation LinkPrimaryPresentation--sentimentSelected PrimaryLink HighlightSol HighlightSol--core HighlightSol--buildingBlock" href="https://www.gem.com/form?formID=fbcdec8c-3442-43b9-9b45-d2b5f4ea25db" target="_blank">Join Asana’s Talent Network</a> to stay up to date on job opportunities and life at Asana.</div>

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Lead Product Manager, APIs and MCP

AsanaVancouver, BC

$211,000 - $240,000/yr

The Product Management team drives Asana’s product strategy and execution, translating customer needs into products that help teams work together and see the larger purpose behind their work. As AI agents become part of how work gets done, we’re building new ways for people, developers, and agents to collaborate through Asana’s Work Graph. We’re looking for a Lead Product Manager to lead product strategy for Asana’s APIs and Model Context Protocol (MCP) server. You’ll help external developers and AI agents understand and act on the work teams manage in Asana—from tasks and projects to the goals, ownership, and dependencies that connect them. You’ll shape a platform that makes these workflows useful, reliable, and secure, balancing developer experience with the controls enterprise customers need. You’re a technical product leader who can reason deeply about systems, turn emerging customer needs into a focused roadmap, and bring engineering, design, research, and go-to-market partners together to deliver meaningful outcomes. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve <ul> <li>Own the product vision and prioritized roadmap for Asana’s APIs and MCP server, connecting developer and customer needs to Asana’s broader product strategy.</li> <li>Enable external developers and agents to complete valuable workflows in Asana, and improve the journey from discovering Asana's APIs and MCP tools to completing a first successful workflow.</li> <li>Expand access to Work Graph capabilities in partnership with the teams that own them.</li> <li>Reduce friction in documentation, authorization, and everyday use.</li> <li>Partner closely with engineering to improve platform reliability, performance, and compatibility as API and MCP capabilities evolve. </li> <li>Use customer feedback, evaluations, and success measures (adoption, workflow completion, reliability, and time to value) to identify where workflows fail and prioritize improvements.</li> <li>Work with security and enterprise product teams to make agent access trustworthy. Define clear permissions, administrative controls, and accountability for actions taken by agents.</li> <li>Lead initiatives from discovery through launch and iteration across multiple teams. Measure success through adoption, workflow completion, reliability, and time to value.</li> </ul> About you <ul> <li>6-8 years of product management experience, with a track record of launching and growing products in B2B SaaS, enterprise software, or developer platforms.</li> <li>Experience shaping technical platform or developer-facing products, including APIs and MCP servers, and connecting API and infrastructure decisions to real customer problems and business outcomes.</li> <li>Technical fluency and systems thinking. You can reason about APIs, authentication, permissions, dependencies, and failure modes, and translate technical protocols into clear end-to-end user flows. You have experience designing API contracts, managing versioning and backward compatibility, and owning SDKs and developer documentation.</li> <li>Strong product judgment. You can navigate ambiguity, identify the core problem, and turn a broad opportunity into a focused, sequenced roadmap.</li> <li>A customer-centered, analytical approach. You seek out developer and user feedback, define meaningful success measures, and use evidence to guide prioritization and iteration.</li> <li>Proven ability to lead end-to-end product delivery and align multiple teams around difficult decisions. You communicate clearly with technical and nontechnical partners and keep execution moving across dependencies.</li> <li>Experience mentoring and developing other product managers.</li> <li>Preferred: bachelor's degree in computer science, engineering, or a related field.</li> </ul> At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply. What we’ll offer Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. For this role, the estimated base salary range is between $211,000-$240,000 CAD. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role. We strive to provide equitable and competitive benefits packages that support our employees worldwide and include: <ul> <li>Mental health, wellness & fitness benefits</li> <li>Career coaching & support</li> <li>Inclusive family building benefits</li> <li>Long-term savings or retirement plans</li> <li>In-office culinary options to cater to your dietary preferences </li> </ul> These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role. #LI-Hybrid<div class="content-conclusion">About us Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. <div class="TypographyPresentation31345133root TypographyPresentation31345133root--medium RichText3-paragraph--withVSpacingNormal RichText3-paragraph HighlightSol1625403506highlightSol HighlightSol1625403506buildingBlock" style="text-align: left;">We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.</div> <a class="LinkThemeablePresentation LinkPrimaryPresentation LinkPrimaryPresentation--sentimentSelected PrimaryLink HighlightSol HighlightSol--core HighlightSol--buildingBlock" href="https://www.gem.com/form?formID=fbcdec8c-3442-43b9-9b45-d2b5f4ea25db" target="_blank">Join Asana’s Talent Network</a> to stay up to date on job opportunities and life at Asana.</div>

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Senior Product Marketing Manager, Marketing & Operations Audiences

AsanaVancouver, BC

From $163/yr

<h1 data-path-to-node="3,0">Senior Product Marketing Manager, Marketing & Operations Audiences </h1> The Asana Product Marketing team fuels business growth and builds a brand customers love by creating campaigns and content to attract new accounts and inspire current ones to grow with us. We're looking for a Senior Product Marketing Manager to join our Solutions and Audience Marketing team in Vancouver to own how Asana shows up to Marketing and Operations leaders and practitioners. In this role, you will go deep on these buyers and their daily workflows, turning that knowledge into messaging, field-enablement assets, and net-new acquisition campaigns that expand our pipeline. You will also own the narrative for innovative capabilities like Agentic Work Management, partnering closely with Core PMM, Product, and Sales teams. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. <h1 data-path-to-node="6,0">What you’ll achieve</h1> <ul data-path-to-node="7"> <li> Own the audience strategy, messaging, and positioning for Marketing and Operations buyers, aligning audience narratives with Asana's broader company positioning and revenue goals. </li> <li> Develop deep subject matter expertise on target buyer personas, uncovering insights into their workflows, team structures, tooling budgets, KPIs, and software evaluation criteria. </li> <li> Create compelling content across the entire buyer journey, ranging from core narratives and web copy to whitepapers, product demos, and customer-facing presentations. </li> <li> Partner cross-functionally with Core PMM and Product teams to translate Agentic Work Management capabilities (including prebuilt AI Teammates and no-code automations) into clear, persona-specific value propositions. </li> <li> Equip sales and customer-facing teams with high-impact enablement tools, such as competitive battlecards, discovery guides, customer proof points, and pitch decks. </li> <li> Collaborate closely with the Campaigns team to architect and execute new-logo acquisition campaigns that generate net-new qualified pipeline. </li> <li> Partner across the organization to identify customer champions and showcase stories highlighting how Marketing and Ops teams drive measurable outcomes with Asana. </li> <li> Champion the voice of the customer by channeling market insights and buyer feedback directly into product roadmap and positioning decisions<span class="" data-path-to-node="7,7,0,1&q

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Companies hiring for Product Manager

Asana (5)

Product Manager Salary Data in Vancouver

View detailed salary ranges from 5 listings with reported compensation ›

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