Digital Marketing Specialist Jobs

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Lead Digital Marketing Specialist

From $130/yr

Emerson’s 130+ years of history have been filled with achievements and challenges that have driven innovative thinking and bold transformations, molding us into the company we are today. By joining us as a Lead Digital Marketing Specialist , you will play a pivotal role in accelerating the growth of our Professional Tools brands through data-driven, multi-channel marketing programs that generate measurable demand and revenue impact. This role offers the opportunity to combine strategy, creativity, and analytics while collaborating cross-functionally to deliver high-performing campaigns and continuously elevate our digital marketing effectiveness. If this sounds like a perfect fit for you, apply now and join our team in Mandaluyong City, Philippines! In This Role, Your Responsibilities Will Be: * Develop and execute integrated, multi-channel digital marketing strategies that drive brand awareness, qualified lead generation, and revenue growth for Professional Tools brands. * Plan, launch, and optimize campaigns across paid media, organic social, email marketing, SEO, and content marketing to maximize reach, engagement, and conversions. * Manage and continuously improve lead management processes within the CRM system, ensuring accurate lead capture, routing, tracking, and follow-up in collaboration with sales teams. * Create and oversee high-quality marketing content and visual assets aligned with brand guidelines, campaign objectives, and target audience needs. * Monitor campaign performance and audience behavior using analytics tools, translating data into actionable insights and optimization plans. * Collaborate closely with regional, product, and sales teams as well as external agencies and vendors to ensure marketing initiatives are aligned, integrated, and delivered on time. Prepare regular performance reports highlighting key metrics, insights, and recommendations to support data-driven decision-making and continuous improvement. * Who You Are: You take initiative and act with urgency, readily stepping in to solve problems and move projects forward with minimal supervision. You consistently focus on outcomes, setting ambitious goals and delivering measurable results that contribute to business growth. You communicate ideas clearly and effectively across formats and audiences, ensuring alignment, engagement and shared understanding among stakeholders, end users, and customers. You build strong, cooperative relationships and work seamlessly across teams, functions, and external partners to achieve common objectives. You quickly adopt and leverage digital tools, platforms, and marketing technologies to improve efficiency, insight generation, and campaign performance. For This Role, You Will Need: * Bachelor’s degree in Marketing, Advertising, Communications, or a related field. * Minimum 3 years of experience in digital marketing, with proven hands-on experience managing multi-channel campaigns (paid media, SEO, email, and content marketing). * Demonstrated experience in lead generation and performance marketing, including campaign tracking, conversion optimization, and marketing analytics. * Proficiency in using digital marketing tools and platforms such as Google Ads, Meta Ads Manager, Google Analytics, and email marketing platforms (preferably Eloqua) , and web analytics tools (Google Analytics). * Strong content and communication skills, with the ability to develop marketing materials and messaging that resonate with both technical and non-technical audiences. Preferred Qualifications that Set You Apart: * Experience in industrial, construction, or professional tools products is preferred. * Background working with B2B audiences, distributors, or channel marketing programs is a plus. * Experience collaborating with marketing agencies and video production houses is an advantage. * Basic skills in graphic design, video editing, or visual content creation tools are a plus. Our Culture \& Commitment to You At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives—because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results. We recognize the importance of employee wellbeing. We prioritize providing competitive benefits plans, a variety of medical insurance plans, Employee Assistance Program, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation, and holiday leave. #LI-Hybrid WHY EMERSON Our Commitment to Our People At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration. We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world’s most complex problems — for our customers, our communities, and the planet. You’ll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor. At Emerson, you’ll see firsthand that our people are at the center of everything we do. So, let’s go. Let’s think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let’s go, together. Accessibility Assistance or Accommodation If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com . ABOUT EMERSON Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability. With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety. We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you’ll find your chance to make a difference with Emerson. Join our team – let’s go! No calls or agencies please.

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Staff Specialist Digital Marketing and Marketing Communications (f/m/div)

#WeAreIn for jobs that impact everyone's life. Behind every transformation there is a plan: your project management skills, ability to drive digitalization, and talent for leading change will drive innovation and turn ideas into impact. As Staff Specialist for Digital Marketing and Marketing Communications in our Digital Customer Engagement team, you'll play a vital part in building the digital future of our marketing operations, revolutionizing content creation with GenAI, and driving business growth. Are you in? Your Role We are transforming and digitalizing the way we go to market and are looking for a digital marketing and communications enthusiast to complement our international team. In your new job, you will lead and support projects with a focus on digitalizing and automating content management, revolutionizing content creation processes with the help of GenAI, and much more. Key responsibilities in your new role: Manage and contribute to multiple projects related to digital transformation with a focus on content management, content performance and GenAI for marketing purposes, prioritizing tasks and allocating resources effectively to meet project goals and deadlines Drive implementation of new content management-related processes within the Power \& Sensor Systems Division Develop and execute plans to leverage GenAI for content creation, optimization, and distribution Collaborate with data scientists and AI engineers to develop and implement AI-powered marketing solutions Develop and execute project and implementation plans including defining project scope, objectives, timelines, work packages, deliverables and KPIs Collaborate with cross-functional teams, i.e. content creators, central functions, analytics specialists, product marketing, campaign managers, and other stakeholders to ensure alignment and effective project delivery Analyze project results and provide recommendations for improvement Stay up-to-date with industry trends, best practices, and new technologies including GenAI, to continuously improve content management processes and outcomes Your Profile Qualifications and skills to help you succeed: A university master’s degree in marketing, communications, or a related field At least 3-5 years of working experience in project management, digital marketing, or marketing communications Excellent communication and collaboration skills with significant experience in change management and stakeholder management Strong analytical and problem-solving skills including experience in data analysis and interpretation Experience with project management methodologies and tools and strong work planning and time management skills Basic understanding of AI concepts and technologies Basic understanding of content management and content creation processes plus experience with content or asset management systems (CMS, DAM) and content optimization tools Ability to work in a fast-paced environment, adapt to changing priorities and willingness to learn and dive quickly into new topics * Excellent English skills, German as a plus We offer competitive salaries and additional benefits based on your performance, experience and qualifications. the employment is in accordance with the collective salary and wage agreement for employees of the electrical and electronics industry, employment group G (https://www.feei.at/leistungen/informations-service/mindestlohne-und-gehalter). The monthly salary is paid 14 times p.a. Contact: Elisabeth Franz, LinkedIn #WeAreIn for driving decarbonization and digitalization. As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener. Are you in? We are on a journey to create the best Infineon for everyone. This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities. We base our recruiting decisions on the applicant´s experience and skills. Learn more about our various contact channels. We look forward to receiving your resume, even if you do not entirely meet all the requirements of the job posting. Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process. Click here for more information about Diversity \& Inclusion at Infineon.

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Digital Marketing Specialist

From $72,000/yr

POSITION OVERVIEW About Worldlink Medical Worldlink Medical is a leading provider of continuing medical education specializing in bioidentical hormone replacement therapy (BHRT) and lifestyle-focused optimal health. We deliver evidence-based courses for medical professionals through in-person events and a growing digital learning ecosystem. As we expand our digital platform and optimize our practitioner experience, we are seeking a technically skilled, data-driven Digital Marketing Specialist to elevate our online presence, website performance, and digital growth initiatives. Position Summary The Digital Marketing Specialist will be responsible for leading the management and optimization of the Worldlink Medical website (built on ModX), supporting paid advertising strategy and execution, enhancing SEO performance, and ensuring effective content distribution across digital channels. This role requires basic website skills (HTML, CSS), comfort with website optimization tools and Content Management Systems, applying SEO best practices, hands-on execution and performance optimization of social media content and campaigns, and collaborating with in-house experts to translate complex medical topics into clear, compelling digital experiences. RESPONSIBILITIES GENERAL Manage cross-functional communication between marketing, creative, sales, and IT teams Partner with an automation specialist to map out automated email sequences triggered by user actions across the digital ecosystem Develop project timelines, deliverable lists, and dashboards to track campaign performance and ROI Build and deploy digital marketing campaigns across web, social, email, and paid media Manage digital analytics tools (Google Analytics, heatmap platforms, etc) to track performance metrics, optimize campaigns, and prepare analytics reports with actionable insights Identify growth opportunities, bottlenecks, and areas for website, social, and funnel optimization Website Optimization Manage and update web pages within the ModX CMS (content management, performance optimization, SEO, analytics, and reporting) Collaborate with the web development \& UX teams to create, update, and optimize landing pages for courses, certifications, membership offerings, and faculty content Ensure website content accuracy, responsive design, and brand consistency Recommend website improvements, including layout suggestions, design variations, and A/B testing Partner with development on advanced ModX functionality and system updates Analyze user behavior and continuously review and optimize user journeys across key conversion paths (course pages, membership pages, event pages) SEO Strategy \& Optimization Manage on-page SEO initiatives, including metadata, schemas, content structure, and site health, and ensuring the content is compatible to maximize AI usability and readability Conduct keyword research focused on BHRT, hormone optimization, and medical education terms Improve organic search performance through content updates, internal linking, and UX improvements Monitor SEO rankings and report on trends and opportunities Paid Advertising \& Digital Growth Collaborate with the digital marketing team on the planning, execution, and optimization of paid campaigns across Google, Meta, and LinkedIn Develop targeting strategies and refine audiences for practitioner-led generation and course enrollment growth Content Publishing \& Digital Distribution Publish blogs, videos, podcasts, faculty spotlights, and educational resources directly to the corresponding channel Repurpose live course content, clips, and testimonials into web and social media formats Ensure all content is optimized for SEO and visual consistency Social Media \& Brand Presence Publish posts and maintain consistent messaging across social platforms (LinkedIn, Facebook, Instagram, YouTube, Podcasting Services) Promote course announcements, faculty insights, practitioner testimonials, and scientific updates Monitor social engagement and performance metric QUALIFICATIONS/ TRAINING (e.g. professional qualifications, on-the-job training, education) Required 3-5 years of digital marketing experience Hands-on experience with ModX CMS or willingness to rapidly learn ModX with prior strong CMS experience Fundamental understanding of UX/UI principles and website structure Experience with AI tools for design, testing, or optimization (e.g., Midjourney, Figma AI, ChatGPT, Claude, heatmap AI tools, etc.) Proficiency in SEO (on-page, technical, keyword strategy) Strong data interpretation skills using analytics and tracking platforms Ability to manage multiple projects with strong attention to detail Preferred Background in healthcare, medical education, BHRT, wellness, or similar industries Familiarity with HTML/CSS or basic front-end editing within ModX Experience using tools such as Hotjar, Crazy Egg, or other behavior analytics platforms Basic graphic design or video editing skills Familiarity with CRM and membership platforms Key Attributes for Success Technically Adept: Comfortable navigating ModX and implementing web updates efficiently. AI-Forward Mindset: Sees AI as a partner in design, optimization, and workflow enhancement Mission-Driven: Passionate about advancing evidence-based education and optimal health Creative \& Analytical: Balances strong content instincts with data-driven decisions. Proactive: Able to identify gaps, recommend improvements, and drive projects forward independently Collaborative: Works seamlessly with marketing, education, and operations teams Why Join Worldlink Medical? Opportunity to shape the digital experience of thousands of healthcare professionals. Meaningful work that directly impacts practitioner education and patient care outcomes. Supportive, mission-focused, growth-oriented team. Professional development opportunities, especially in AI-driven marketing and digital innovation. Travel As part of your job duties, travel may be required. If applicable, you will be compensated at the current IRS mileage reimbursement rate. Pay: $72,000.00 - $80,000.00 per year Benefits: 401(k) Dental insurance Health insurance Paid time off Vision insurance Experience: ModX CMS: 3 years (Preferred) * UX/UI principles: 3 years (Preferred) Work Location: Remote

Digital and Performance Marketing Specialist

From $25/yr

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Digital Programs Marketing Specialist — Regional (EMEA) — Lisbon Metro Area

PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses. Join us. At PagerDuty, you'll tackle complex problems, collaborate with kind and ambitious people, and help build a more equ