GoBingo
Graphic Designer
Johannesburg North, GP, ZAUSD 15
About the role
Lead Graphic \& UI Designer – Allstars Bets
Job Type: Full\-time, PermanentLocation: Johannesburg / Hybrid / Remote (to be confirmed)Salary: Market\-related, negotiable based on experienceIndustry: Sports Betting, Online Casino \& Gaming
About Allstars Bets
Allstars Bets is a growing South African sports betting and online gaming brand offering sports betting, casino games, lotto and digital roulette through our online platform and retail outlets.
We are a licensed bookmaker regulated by the Mpumalanga Economic Regulator.
We are looking for a highly creative, experienced and technically skilled Lead Graphic \& UI Designer to take ownership of our brand’s visual identity across digital marketing, online gaming platforms and retail environments.
About the Position
This is a hands\-on senior creative role for someone who can produce exceptional designs, lead creative projects and work effectively in a fast\-paced marketing environment.
The successful candidate must be equally comfortable creating attention\-grabbing promotional campaigns, designing user\-friendly digital interfaces and developing responsive HTML emails and landing pages.
You will be responsible for maintaining a consistent, professional and exciting brand presence while managing multiple campaigns and deadlines.
Key Responsibilities
* Lead the creative direction and visual identity of Allstars Bets.
* Design high\-impact marketing material for sports betting, casino, lotto and promotional campaigns.
* Create engaging social media advertisements, digital banners, animations and promotional videos.
* Design responsive HTML/CSS email campaigns and landing pages.
* Develop UI designs for online casino lobbies, promotional pages and digital platforms.
* Produce graphics and animated content for retail TV screens and digital signage.
* Design professional posters, billboards, flyers, signage and other print marketing materials.
* Develop and maintain brand guidelines and reusable design templates.
* Oversee and guide junior designers, freelancers and external creative agencies.
* Collaborate closely with the marketing team to deliver campaigns on time.
* Ensure all advertising complies with applicable gambling regulations and platform advertising policies.
Minimum Requirements
* Minimum 5 years’ professional graphic design experience.
* At least 1 year of experience leading or mentoring designers.
* Advanced proficiency in Adobe Photoshop, Illustrator and InDesign.
* Strong working knowledge of Figma and UI/UX design principles.
* Practical HTML5 and CSS3 skills are essential.
* Proven ability to design and code responsive marketing emails and landing pages.
* Experience creating digital advertising campaigns for Meta, Google and other online platforms.
* Excellent understanding of typography, branding, layout and visual communication.
* Ability to manage multiple projects and deliver high\-quality work under tight deadlines.
* A strong portfolio demonstrating creativity, technical ability and versatility.
Highly Advantageous
* Previous experience in sports betting, online casinos, gaming or iGaming.
* Motion graphics and video editing experience using After Effects or Premiere Pro.
* Basic JavaScript knowledge.
* Experience designing casino game promotions, sports betting campaigns and digital gaming interfaces.
* Knowledge of retail digital signage and promotional displays.
* Understanding of customer acquisition, conversion\-focused design and digital marketing.
What We Offer
* Competitive, negotiable salary based on experience.
* Opportunity to take creative ownership of a growing South African betting brand.
* Exposure to a wide variety of exciting digital and retail marketing projects.
* A dynamic, fast\-paced working environment.
* Opportunity to lead and develop a creative team.
How to Apply
Please email your CV and portfolio to:
shinon@allstars.bet
Your portfolio must demonstrate experience in digital advertising, branding, promotional campaigns and UI design. Examples of HTML emails or landing pages are essential.
Applications without a portfolio will not be considered.
If you have not received a response within two weeks of the application closing date, please consider your application unsuccessful.
Pay: R15 000,00 \- R30 000,00 per month
Work Location: Hybrid remote in Johannesburg North, Gauteng
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