Brilliant®

Marketing Specialist

USD 211
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About the role

Our client is growing and needs a **Marketing Specialist** to help the Manager in their Beauty/Wellness company. **\*Onsite in Bolingbrook\*** The **Marketing Associate** is the execution engine of the Strategy, Marketing \& Communications department — the person who turns approved strategy into published content, live campaigns, on\-time events, and clean data, every day. This is a hands\-on, high\-throughput role across content and web, digital assets and CRM, event production, reporting, and day\-to\-day marketing operations, with room to grow toward channel ownership or a future marketing\-manager track as the department scales. **RESPONSIBILITIES:** **Content, Copy \& Web** * Draft and edit marketing copy; manage the editorial/blog calendar and website content management system (CMS) * Create designs for ads, website, socials, and other channels using Canva and other tools * Own routine SEO content updates and monthly SEO/content\-gap review, escalating recommendations to the Senior Manager * Stay up to date on industry trends and create content based upon analyses * QA all published content for brand and spec compliance before it goes live **Digital Assets \& Inventory** Maintain digital asset library hygiene and naming conventions for internal and external stakeholders * Manage physical marketing inventory (promotional items, event stock) **CRM \& Email** Maintain CRM contact records (HubSpot/Salesforce) and resolve duplicates; support lead entry after events * Maintain CRM list segmentation and data cleanliness * Draft, edit and manage email campaigns and monitor and report on engagement * Draft and edit social media copy; Own the day\-to\-day social content calendar and standard post scheduling * Monitor and respond to social engagement within SLA; escalate negative sentiment or high\-visibility items to the Senior Manager \*2112\* **Events \& Production** * Coordinate event and trade\-show logistics, vendor confirmations, and on\-site checklists * Plan photo/video shoots and manage 60 day\-out production planning for upcoming events **Operations \& Admin** * Triage marketing request inbox and daily task list; Identify bottlenecks and escalate items at risk * Maintain the master marketing calendar (2\-week rolling visibility) and keep SOPs current **KNOWLEDGE AND SKILLS:** * Working knowledge of a CRM/marketing automation platform (HubSpot, Salesforce, or similar) and a CMS (Wordpress or similar) * Ability to research in market data tools such as Mintel, Euromonitor, Nielsen * Solid writing and editing skills; comfortable with basic content design/QA, experience with design tools such as Canva; Adobe InDesign or Illustrator a plus * Proficiency with standard marketing and project\-management tech stack tools (Asana or similar) **EDUCATION/EXPERIENCE:** Bachelor's degree in Marketing, Communications, or related field preferred (equivalent experience considered) * 2–4 years of marketing experience in a coordinator, associate, or specialist capacity — agency or in\-house both welcome * 1\+ years of experience in beauty, health, or wellness sectors preferred **System:** WordPress, HubSpot, Salesforce * **Onsite Hours:** M\-F 8:30AM\-5:30PM

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