Senior Copywriter

**Job Description** We are seeking a **Senior Copywriter** with a strong background in performance marketing and digital brand building. In this role, you will hold true creative ownership over monthly creative engines across key accounts \- translating data insights into high\-converting, channel\-native content while shaping campaign platforms alongside senior creative leadership. What You’ll Own * Monthly Creative Engine: Own always\-on performance copy across key accounts, driving content from initial concept to final polish. * Multi\-Format Execution: Write channel\-native copy across paid social (video scripts, static, carousel), digital display, landing pages, and related digital formats. * Messaging Systems \& Testing: Build messaging systems and testing variations across audiences, benefits, offers, and funnel stages. * Data\-Informed Creative Iteration: Use performance results and creative learnings to continuously refine, iterate, and improve subsequent creative cycles. * End\-to\-End Delivery Management: Independently manage recurring content calendars, client/internal feedback, copy versioning, and deadlines. * Conceptual \& Campaign Leadership: Originate, develop, and lead concepts and campaigns when appropriate; partner with senior creative leadership on larger integrated campaigns, translating platforms into strong executions. * Creative Advocacy: Present and defend creative thinking internally and with clients. What We’re Looking For * 6–8\+ years of agency or similarly fast\-paced brand/performance experience. * Performance\-Driven Portfolio: A portfolio with substantial paid\-social and performance advertising \- not only brand work. * Program Ownership: Evidence of personally owning a recurring, high\-volume content program. * Conceptual \& Writing Mastery: Strong conceptual thinking and excellent short\-form writing craft. * Analytical Mindset: Ability to connect performance insights to creative iteration. * Autonomous Execution: Highly organized and able to operate independently.