Senior Business Analyst

Project description An onsite position for a CRM BA. For this role, we need someone who will be directly working with the business, so the soft skills are very important. Responsibilities • Key Responsibilities 1. Business Analysis & Requirements Gathering • Collaborate with stakeholders from M&A, Human Resources, Enterprise users, etc. to understand and document CRM needs and challenges. • Conduct target state design requirement meetings to align Dynamics 365 CRM functionality with business objectives. • Translate business requirements into functional specifications, user stories, and acceptance criteria suitable for agile delivery. 2. Solution Design • Work with technical teams and vendors to design and configure Dynamics 365 modules and enhancements. • Support testing activities, including UAT planning, execution, and defect tracking. • Ensure smooth CRM integrations with Outlook, SharePoint, LinkedIn, etc. 3. Stakeholder Communication & Documentation • Maintain high-quality documentation including Business Requirements Documents (BRDs), Functional Design Documents (FDDs), and Process Flows. • Act as the key liaison between technical teams, vendors, and business units. • Deliver user training, demo sessions, and support adoption initiatives across the organization. 4. Data Management & Governance • Support EDP team to ensure data accuracy, integrity, and compliance with privacy and governance policies. • Lead or support data migration, cleansing, and transformation activities within Dynamics 365. 5. Continuous Improvement & Innovation • Analyze CRM usage, user feedback, and KPIs to recommend process and system improvements. • Stay up to date with Dynamics 365 updates, releases, and new Microsoft features to drive innovation. SKILLS Must have • Bachelor's degree in business administration, Information Systems, or a related field. • 3-5 years of experience as a Business Analyst with a strong focus on Dynamics 365 CRM modules. • Deep understanding of CRM processes including opportunity tracking, and custom workfloes • Proven experience documenting requirements and delivering enterprise CRM solutions. • Familiarity with Microsoft and Azure ecosystem. • Strong analytical, problem-solving, and stakeholder management skills. Nice to have • Microsoft Certified: Dynamics 365 Fundamentals (CRM) or Dynamics 365 Functional Consultant. • Excellent communication skills and ability to bridge business and technical teams.